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How to Land a Business

Flying isn’t my favorite thing to do. In fact, few things drive - er, fly - me to drink like going aloft.

Hey, some of us are numbers people. Some of us were lit-majors. And some of us did well in Home Ec!

And some of us just prefer to stay home glued to the internet.

Hey, it all makes the world go ’round, right?

But I had an experience last night that gave offered a good lesson in how to run a business.

Turns out United Airlines does something fairly unique on their flights: they allow passengers to listen in on the cockpit chatter during landings.

At the most critical point of the entire trip, the business professionals charged with delivering you safely to your destination allow you to play fly on the wall.

Talk (no pun intended) about confidence! I was impressed by United’s smart decision on a number of levels:

1. The back-and-forth exchange between air traffic and the pilots of my plane had a very calming, reassuring effect on my normally nervous airborne demeanor.

2. Although the respective CEOs of their planes, the pilots had no problem jettisoning their egos and trusting completely in the advice of their tower support team.

3. The businesslike nonchalance of the discourse contained no hesitation, no nervousness, no lack of comprehension. Instructions were given, clarified, confirmed and executed.

See any helpful applications for your small business?

If confidence, trust, mutual respect and reliability can get planes landed thousands of times a day, chances are they can get your business off the ground, too.

Grow My Business can help lighten the load on understanding how to get started, gain momentum, and manage growth for the long run. And for small and home business software needs, check out Avanquest, the company that brings you the biggest bang for your hard-earned entrepreneurial buck.

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